If Kylie lip kit and Jeffree Star’s Velour Liquid Lipstick would have a baby–sans the hefty price tag, I think I may have found it in the form of IMAGIC PROfessional Cosmetics Beauty Lipgloss.
IMAGIC is a brand reviewed by Youtubers in Europe and UK. It’s sold in the UK for GBP1.00-2.00. It has great reviews since the color range is at par with Kylie’s (where there are more browns and nudes) and the packaging is similar to Jeffree Star’s (without the chemical-y smell of the product).
Although the product is labelled as a lipGLOSS, they’re actually matte liquid lipsticks and they’re already sold in the Philippines for only Php150.00 each.
It has a paddle-tip or flat applicator that I personally do not like. It might not be the tip itself, it might be the stopper component, I don’t know, but I find it hard to work on the product with this wand so I tend to use a separate lip brush as the flat tip dispenses too much product for my liking. However, I did see a lot of reviews where people prefer this wand so I guess it all boils down to personal preference (I still think Maybelline’s liquid lipstick wand is the best).
On the other hand, I love that the product has a faint fruity smell and that it doesn’t dry as quickly so you have enough time to work on the product on your lips. Be careful of putting your lips together while the product is still drying, but once it has dried, this IMAGIC liquid lipstick stays on for hours. The product is not tacky and feels light on my lips. It’s waterproof and transfer-proof, so yay!
Currently it has 12 shades available locally and picked shades number 5, 6, and 8. Here are the swatches:
- Shade 5 – dark rusty brown
- Shade 6 – brighter orange-brown
- Shade 8 – bold fuchsia pink
Since this product is waterproof, product longevity is great. In fact, I’d have to use a makeup remover to completely remove this on my lips. Also, I finished an entire bowl of Vietnamese pho and my lipstick is still intact, except that the ones on my inner lip has faded, but that’s okay. So if you’re planning to eat oily food, do expect for the product to move around.
Here’s how it looks like when worn:
There are 5 nude shades in the range, some pinks, mauves, and a red. You can check these IMAGIC Matte Liquid Lipsticks from MS Fashion Beautique and you can get discounts for purchasing 5 shades or more. 🙂